The secret behind Twitter, Marketing and good Storytelling

It's almost nightfall as the shadow glides across the clearing towards the solitary island of light. An Old Lady and Young Girl are enjoying a quiet evening in the cottage, careful to not burn their mouths with the freshly brewed tea. As the wolf carefully slinks along the red house in the woods, careful to stay out of sight, the reader's pulse quickens and their palms sweat.

The feelings experienced when enjoying a book are the product of a marvelous neural phenomenon, where the art of storytelling demonstrates its capacity to alter our beliefs, demeanor and sentiments.

Human beings, as social creatures, rely on others of their same species in order to survive, thrive and create. When writing, most of us try to thread together our plots and twists and characters with empathy — the ability to experience others' emotions, and lend our readers that same feelings our creations encounter on their quests.

Writing has been my passion for years. Starting with the Little Leagues of creative composition, if you'll allow the analogy, where children from all over Florida would present their creations before a panel of judges, I have had the pleasure and the privilege of learning from a variety of brilliant authors.

Thus, the dream of taking this calling to the next level was born: scriptwriting beckoned, and the search for the most promising companies and audiovisual studios was born.

Will you follow your calling?

With the opportunity to access a social platform with over 313 million monthly visitors, enterprises such as Warner Bros, Paramount and DreamWorks beckon for fans of their work, individuals who aspire to someday join their team... or both.

Be sure to check out the following profiles!

• Warner Bros
• Dreamworks Pictures
• Disney Pixar
• Paramount Pictures
• Sony Pictures

Following these corporations on Twitter is an occasion to be updated daily with news, promotions and even new projects. Companies centered on the entertainment business are particularly centered not only in taking care of their online image... but also on offering interesting content to keep users visiting their platforms, sharing their content, and, most importantly, talking about their brands.

I wish to learn how these production companies promote their movies and other affairs, learning and collecting ideas to add to my own works. These corporations know how to employ Twitter to their advantage, transforming the site into their own playground, something which comes as a challenge. After all, growing a true following on social media takes more than sending out a few publications... right?

In order to build a real audience on Twitter, there are a series of tricks you can also adopt:

•  Learn to engage your audience: As we commented earlier when speaking of storytelling, the key to success lies in knowing what your audience likes and seeks to explore.
• Making Tweets conversational: through questions, replying to other people and even adding your own spark to links you share (for example, asking "What do you think of this new post? [Post link]"). This leads to higher engagement, and, in turn, to increasing the activity on your profile in the long run.
• Follow similar profiles: search for fan pages, peers, business partners and suppliers... The more profiles you follow, the better you'll be informed of the latest news in your field.

  

Let's Tweet, shall we?  Follow me by visiting my Twitter profile.